Sell More Books With an E-mail Newsletter

NOTE: Because many words in this article are likely to trigger sp^m filters, we've disguised them with symbols (e.g. sp^m). This will ensure a higher delivery rate if you use this article in your e-zine. If you're selling your book online, you're practically guaranteed to increase sales by publishing an... Read More

Buzz-Based Book Marketing

Once upon a time, people went to bookstores when they wanted to buy a book. Or at least, that was the theory. Actually, non-bookstore channels have been a big part of book sales for decades-at least since people like Joe Karbo ("The Lazy Man's Way to Riches") back in the... Read More

Sell Your Book At Book Fairs, Festivals & Trade Shows

Play a bigger game with your book sales by expanding your audiences at local or nonlocal book fairs, festivals or trade shows. Can't afford a booth or table, rent a space on someone else's table and volunteer to be back for their book. In fact, rent a corner at various... Read More

Sell Your Book with Pennies

Imagine you share a huge penny jar with each of your potential readers. Every interaction with a reader either adds or subtracts pennies from the jar. When readers need your info (non-fiction) or entertainment (fiction), they will trade the jar for your book, but only if... Read More

Increase Book Sales: When a Book is No Longer Just a Book for Sale

Do you have books sitting in your garage that you haven't sold yet and looking for ways to move them? Then you will want to know about these five outrageous ideas that aren't difficult and can be just plain out fun. Dede Hall, author of The Starving Student's Cookbook had... Read More

Seven Really Truly Unique Ways to Sell More Books

These marketing tips aren't for the weak at heart. Use discretion and know where the ego and self-promotion boundary stands for you. 1. Use a fold over business card. Place your book information inside the fold. The title on the bottom side of the fold so it is seen first... Read More

Top Ten Ways to Promote Your Books Through Flyers

A flyer is an excellent, inexpensive way to promote your book. What makes one flyer so much better than another? Use these top10 tips to make your flyer stand out from the crowd. 1. Include a colored picture of your front cover. People want to see what your book... Read More

Make your Book Stand Out From the Crowd: Know your Audience

Most authors say, "Everyone will want my book, and when I take it to Oprah, it will sell millions, and I'll make millions, too." Not exactly true. If you are writing a book you need to know your specific audience. This gives your book its unique selling point. Writing for... Read More

Sell More Books With Your Sparkling Introduction

Why write an introduction? Nobody reads it anyway. Up until now, this opinion has had clout. But now, with a shorter introduction of one to two pages, and through the five essentials below, your introduction will become the fourth sales tool for your book. When people read your clear, concise... Read More

Three Powerful Tips on Selecting a Book Topic that Sells

The topic of your book or eBook counts-big time. Which would you buy-The Art of Kissing or The Art of Courtship? The kissing book sold over 60,500 while the other sold only 17,500 copies. Before you choose your topic pay attention to your audience. What do they want and need?... Read More

In The News:


The 'cocktail party' of social media marketing
Minnesota Lawyer
By Mark Powers & Shawn Mcnalis In their new book, marketing experts Tim Tobin and Lisa Braziel suggest that the activity generated by social media sites is ...

and more »

Geeks and jocks coexist in Atlanta
CNN (blog)
"It's kind of like the ultimate pop culture weekend," said Katie Wall, a digital marketing consultant. "Where else can you find a place full of sci-fi and ...

and more »

Globe and Mail

Are You Reading What He's Reading?
New York Times
... 10 days ahead of the book's publication date, put an almost surefire best seller “over the top,” said Jeff Seroy, the senior vice president of marketing ...
I write a nasty book. And they want a girly cover on itThe Guardian
Brook brawl: Jonathan Franzen takes on the worldLouisville Courier-Journal

all 42 news articles »

Publicity Strategies and Tips on How to Use Business Publicity for the ...
PR-USA.net (press release)
For more book promotion and book marketing tips please visit http://www.anniejenningsbookpromotion.com. Do you want to talk to Annie Jennings PR? ...
Annie Jennings PR On How to Create Rush of Energy in Your Business and Your Life24-7PressRelease.com (press release)

all 6 news articles »

New discoveries in nuroscience revolutionise marketing
Daily News & Analysis
The 252-pages book was published by Wiley & Sons last month. The book explains how human brains are remarkably alike in many respects, enabling small sample ...

and more »

Techno-thriller author Payne Harrison makes a comeback
Dallas Morning News
Publisher, game maker and author are touting this linkage as a marketing innovation. "If the book had come out a year ago, we wouldn't be talking about this ...


Take 5: Tony Rubleski
Lansing State Journal
1 seller in 2008 in Amazon.com Inc.'s marketing, advertising and sales categories. He plans to release another book this month on how to "awaken your ...

and more »

Comix 411

Comic Book Jobs: Classic Media
Comix 411
Well, if you're a marketing whiz, the folks at Classic Media are looking for you. Specifically a VP/Director of Marketing for their New York office. ...


Staples Announces Plans to Sell Amazon Kindle, Amazon's Revolutionary Wireless ...
IEWY News
“Staples will be offering its customers a great experience with Kindle — the ability to think of a book and be reading it in less than 60 seconds, ...

and more »

Borders losses continue to mount
The Detroit News
Borders Group introduced changes to its product mix and marketing strategy as it reported its 10th straight quarter of losses Wednesday due to a shaky ...

and more »
Google News
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The Booklet Journey Opening a New World

1991 was a pivotal year in my life. My professional organizing business was 8 years old.The sales cycle was getting... Read More

Navigating the Amazon Sales Ranking

First, the disclaimers: Since the algorithm Amazon uses to generate its sales ranking is proprietary, the details contained herein are... Read More

Extend Your Books Life With a Sales Letter

Authors, publishers and business owners are great at getting their books written and launched. But after the initial one-year honeymoon,... Read More

Get Rich Writing Fiction

Some of us write simply because we can't not write. Ideas grab us, move us, and demand to be written.... Read More

Comments From A Book Reviewer

For the past several years I have been reviewing books for my own site, Bookpleasures.com, as well as many other... Read More

4 Questions to Answer Before Contacting a Book Agent

Obtaining agency representation is your first step toward getting profitably published. Most publishers won't even look at unsolicited manuscripts.But, before... Read More

Self Publishing Success Starts With Marketing

Self-publishing is not for the faint of heart. The publication process is lengthy, involves a considerable number of detailed, administrative... Read More

Plays Well With Others to Become an Instant Author

You wrote a tips booklet. Maybe more than one. Oh wait, are you one of the people who is still... Read More

How to Create an Amazing Author Website

Without a website, an author is unknown. Without a website, an author sells fewer books. Without a website, an author... Read More

The Perfect Book and Where to Find It!

If I was asked to describe the perfect book, one that's in high demand, moves off the shelves quickly, costs... Read More

Publishing Your Book?What Way is Best For You? - Part 2

Your print or ebook is nearly finished. You wonder if you should try to get an agent to represent you... Read More

Whats Killing Your Publishing Career?

With the large increase of books being published by self-publishers, and the up-rise of print on demand, there is still... Read More

Top Six Lies About Book Marketing: (And the Truths to Set Your Book Free!)

If you're like me, you have a book and the passion to spend the rest of your life making it... Read More

Top Ten Ways to Promote Your Books Through Flyers

A flyer is an excellent, inexpensive way to promote your book. What makes one flyer so much better than another?... Read More

28 Reasons Why Publishers Will Buy Your Book

Editors will buy a book for one or more of the following reasons. By knowing what these reasons are, you... Read More

Does Your Book Cover Pass the ?Ignore? Test?

Your book cover is the first impression a potential client has with your book. The book cover design and message... Read More

How to Schedule a Book Signing

How would you like to sell more copies of your book? Would you like to read excerpts from your book... Read More

Increase Book Sales: When a Book is No Longer Just a Book for Sale

Do you have books sitting in your garage that you haven't sold yet and looking for ways to move them?... Read More

Looking to Sell Your Book for a Good Price?

Many self-publishing authors plan on eventually selling their book to a large publisher at a good price. The fast track... Read More

Book Marketing 101

Francine Silverman. Book Marketing from A-Z (InfinityPublishing.com, 2005). Trade paperback. 400 pages. $18.95 US.For beginning authors, book promotion is the... Read More

Sell More Books on Amazon.com

Why Should Your Book Be on Amazon.com? Credibility. If your book is important, it should be available at the world's... Read More

How to Grab the No.2 Spot on Amazon for Advance Book Sales

When my first book was published way back ten years ago, I thought that was it.I reckoned I'd never write... Read More

Colour and Book Covers - What You Should Know if Youre Self-Publishing

Color is tricky at the best of times. If you want exact color management (such as a particular shade of... Read More

Publicity for Buzz Marketing for Authors

Congratulations, you've written a book and even gotten it published! Now, all you have to do is get people to... Read More

How to Get Your Book Reviewed

Imagine your book at the top of the Best Sellers List of the New York Times. Most authors do. The... Read More